A big show, a national star, and a weekend festival of potential attendees. When the Portland Gay Men's Chorus needed to get the word out about their concert, Revolution!, they hired Pura Vida MultiMedia to get people's attention during Pride weekend. The PGMC just finished a rebranding of their logo, and decided to introduce their [...]
Add me to your address book, with a scan of your smartphone! QR Codes, those hybrid step-siblings of UPC Barcodes, are picking up steam. They can be used for launching web pages, sending text messages, and...adding contacts. If you're the type of person who likes to get your contact info to lots of people (i.e. [...]
Is it a clever crossover use of technology? Or potentially cumbersome and kinda lame? There are now QR codes that are automatically generated by MailChimp that lead scanners to a special page for signing up for your email newsletter. My initial reaction is that because this is still new, it's novel enough for early adopters [...]
For April Fools Day 2011, Lifehacker held an Online Scavenger Hunt using QR codes. A QR code (or Quick Response code) can launch any action inside a mobile phone; it can send you a text message, place a phone call, launch a video, direct you to a web page, or start an application. On Lifehacker's [...]